- While beneficial to physical and mental health, scientific evidence suggests that it is not the "cure-all" it has been touted to be
- Without proper diet and/or medical treatment, exercise alone is ineffective in lowering both blood pressure and cholesterol
- Evidence as to whether exercise lowers the chance of heart disease is inconclusive
This story has a blind lead. In the opening paragraph, the journalist reviews some common beliefs about the health benefits of physical exercise. She starts her second paragraph with, " If only it were that simple. While exercise has undeniable benefits, many, if not most, of its powers have been oversold. " She gains the readers interest by offering some pertinent information in the first paragraph, but waits until the second to reveal what the story is really about.
This story targets a wide audience. For most readers, the connection between wellness and physical exercise has, until now, never been questioned. This article would interest anyone that had been advised by their doctor to exercise as well as the health conscious who currently exercise under false beliefs about it's benefits.
NY Times: Brooklyn Woman Was Killed During Botched Robbery
This is a hard news story about a 63-year-old woman who had sustained fatal blows to the head during a robbery struggle. It used the inverted pyramid model, presenting the who, what, when, where and how first. This was followed by more particular details, such as the name of the victim and the location of the incident.
To compose this article, the journalist had to retrieve quotes from the police, family members and the medical examiner.
Although it was a hard news story, the entire second half of the short article focused on the victim rather than the crime. The journalist used quotes to emphasize the community's admiration for the victim in life. Simply writing, "she was admired by her community" isn't enough-- the reader wants to know who admired her, for what, etc.
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